We need to deal with our resources differently, in terms of how we waste things. We have to move away from the throwaway habit. Things can, and must, last longer.
~ Dieter Rams

:::

Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design.
~ Dieter Rams

:::

You have to think carefully in advance about what you’re making and how you will make it, because for both architecture and industrial design, the cost of changing things afterward is much higher than the cost of better preparation.
~ Dieter Rams

:::

Designs fulfilling a purpose are like tools. They are neither decorative
objects nor works of art.
~ Dieter Rams

:::

:::

Good design is consistent in every detail.
~ Dieter Rams

:::

Good design is as little design as possible.
~ Dieter Rams

:::

The Ulm School—founded as a successor to the Bauhaus, with American help, with the Marshall Plan in the ’50s—was founded with the intent that people interact more democratically with each other with the help of design. And I still find that idea very, very interesting and important, and it needs to be rediscovered today.
~ Dieter Rams

:::

Good design is long-lasting.
~ Dieter Rams

:::

We need political support to solve the problems with our environment and how we should shape our cities. As designers, we shouldn’t be doing this for ourselves, but for our community.
~ Dieter Rams

:::